Privacy policy

Privacy Policy - Aura Digital Advertising Ltd

Last Updated: May 9, 2026

1. Data Controller

The data controller responsible for your personal information is Aura Digital Advertising Ltd. We are committed to protecting your privacy in accordance with applicable data protection laws.

2. What Information We Collect

When you purchase Happinessa Merch through our site, we collect information necessary to process your transaction and run our business, including:

Contact Details: Name, email address, billing and shipping address.

Transactional Data: Purchase specifics (not full payment card details, which are handled by our encrypted payment gateway).

Behavioral & Ad Data: Interactions with our website and advertisements (e.g., via Meta Pixel), including referral source and pages visited, to deliver relevant marketing for the official Happinessa brand.

3. How We Use Your Information

We use your data exclusively for:

Processing and delivering your authentic Happinessa Merch orders.

Communicating order updates and returns (managed by our US warehouse team).

Digital marketing: Showing you ads for official Happinessa merchandise via Meta (Facebook/Instagram) platforms. We use this data to create tailored audiences for our official marketing campaigns.

4. Sharing Your Information

We use standard industry tracking technologies, including the Meta Pixel, to optimize our advertising reach. This data is used to ensure that fans of the Happinessa racing brand receive relevant updates and offers regarding official merchandise. No sensitive personal data is shared with third-party social platforms beyond what is required for functional ad delivery.

5. Your Rights

You can request to opt out of marketing emails, access your data, or request deletion by contacting:

Email: contact@auradigitaladvertising.co.uk

Postal: Aura Digital Advertising Ltd
OFFICE 18831 182-184 HIGH STREET NORTH

EAST HAM

LONDON

UNITED KINGDOM E6 2JA